Забарна, Елеонора, and Євгенія Черненко. “INNOVATIVE POTENTIAL OF CREATIVE MANAGEMENT IN THE CONTEXT OF DIGITAL TRANSFORMATION”. SWorldJournal 3, no. 33-03 (September 30, 2025): 149–158. Accessed February 9, 2026. https://www.sworldjournal.com/index.php/swj/article/view/swj33-03-034.